The Lagos Leather Fair 2024 launched on June 29 at the Balmoral Convention Center, attracting over a thousand attendees on its first day.
The event began with an insightful workshop titled “From Inspiration to Execution: Leveraging AI from Design to Marketing.” Moderated by Dara Olayebi, the session featured speakers Scott C. Eneje and Malik Afegbua. They discussed the transformative role of AI in the leather industry, covering design, marketing, and ethical considerations. The workshop concluded with live AI demonstrations by Malik and Scott.
Afterward, attendees explored the main hall, buzzing with exhibitors showcasing innovative leather products. The excitement continued with a panel discussion on “The Leather Supply Chain in Africa.” Moderated by Nneka Okekearu, the panel included Samuel Mensah, Shem Paronelli, Demi Samanade, and Dr. Jerry Atang. They addressed challenges in Nigeria’s leather sector, such as inadequate tannery facilities and livestock-to-hide production ratios, and highlighted government efforts to support young entrepreneurs.
Another panel on “Crafting Winning Strategies for Brand Positioning” featured Tokunboh George-Taylor and Waridi Wardah. They emphasized the importance of finding a unique brand identity for emerging leather entrepreneurs.
The evening concluded with a private cocktail event hosted by Mrs. Femi Olayebi, founder of Lagos Leather Fair and FemiHandbags. She emphasized the fair’s goal of elevating the leather industry and inspiring continuous improvement among leather-preneurs. The day ended with a runway show featuring designs by AABOUX, Blark Mate, Mhose, Nene Yaya, and FemiHandbags.
In conclusion, the opening day of Lagos Leather Fair 2024 was a dynamic start, offering valuable insights, networking opportunities, and inspiration for all attendees. The fair is set to continue driving the leather industry forward with innovation and support for new entrepreneurs.
