Leather Naturally has launched a newly redesigned website along with updated branding and a new logo to reflect a cleaner and more modern identity. The global leather industry organisation said the changes aim to present its work more clearly and make information about leather easier to access.
The updated platform introduces a simpler layout, improved navigation and stronger visual design. Leather Naturally said the new website was built to help visitors quickly find credible and easy to understand information about leather and how it is produced.
Several of the organisation’s most widely used resources have also been redesigned for better readability. These include Educational Fact Sheets that explain key topics related to leather, the Guide to Modern Leather Making which shows how leather is produced today, and the Life Cycle Assessment study that shares data on leather’s environmental profile.
By presenting these materials in a clearer format, the organisation hopes users will be able to explore reliable information about leather more easily.
The redesigned website also highlights the companies and organisations that support Leather Naturally. An updated Members page now displays member logos along with short profiles, giving visitors a clearer view of the global community behind the initiative.
Another key update is the improved News & Events section, which the organisation says is now better optimised for Google and AI powered search. This is expected to help accurate information about leather reach a wider audience online.
With a cleaner design, improved usability and refreshed branding, Leather Naturally hopes the new website will make learning about leather simpler and more engaging for global audiences.
